Did you know that leaving your website unchanged for months (or even years) can cause your search rank to gradually drop? Most small business owners don’t realize that performing regular updates can actually help their website to perform better in searches.
No lie. Google rewards updates. Small changes like performing regular security and performance updates, creating new blog posts, or refreshing old content can improve visibility and bring in more traffic.
Failing to keep your site technically sound, secure, and fresh compared to related websites can actually cause your rank to gradually drop.
That’s why it’s so important to update your website often and why starting a blog might be one of the best things you can do for your small business.
~ Chantilly 💜
Web designer and digital marketing consultant at Noctune Digital Marketing Studio.
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